Hey! I’m Lucas, a copywriter based in New York City.
I’m a Brooklyn native, raised on fried rice, bolognese sauce, and a dad who uses “fuhgeddaboudit” like punctuation.
For the past decade, I ran a video production company, creating marketing and advertising videos for brands big and small. That work sharpened my sense of story—how words and visuals come together to grab attention and keep it.
Now, I’m focused full-time on copywriting. I bring the same strategic, concept-driven mindset to brands that want more than messaging—they want ideas that resonate. I’m also a visual thinker, drawn to art direction and campaigns that extend storytelling beyond the page.
I thrive on ideas that are thoughtful, grounded, and purposeful—whether they’re heartfelt or hilarious. I’m versatile across tone, audience, and industry, and especially excited by work that tries to make a real impact.
In the summer, you’ll find me at free concerts or movies in the park. Lately, I’ve been getting into Broadway. Let’s talk ads and stuff!